Archive for the ‘Uncategorized’ Category
SEO Copywriting: More Than Just High Page Rank
Posted by Garry in Uncategorized on January 10th, 2011
How would you feel to win a race but get no reward? Would there even be any need to participate in a racing event if you will not be recognized or rewarded for your winning? This is the sad thing that is happening to most of the website owners. The moment they register their website, they join their counterparts on the race field, set by the internet search engines, competing for high page ranks.
The main aim of entering the now rather difficult race is to drive more traffic to their website using search engine optimization. However, the underlying purpose of racing for the high page rank is to make more sales from the increased traffic thus more money. That is the real price for winning the race. Sadly, SEO only, does little to help website owners achieve this, and that is where SEO Copywriting becomes important.
Search engine optimization will definitely help the website owner achieve that high page rank for their website, which in turn will translate to high traffic. Once this is achieved, the efforts you put to optimize your website end there. They do not guarantee you that the numerous people visiting your website will be making purchases. In other words, what the SEO process concentrates on is key-wording your website for the search engines and not framing the language to turn the site visitors into the potential customers.
The additional advantage of SEO copywriting is that it first focuses on the message on your website content before turning attention to appropriately using the keywords for search engines. While this technique overlooks not the importance of correct key-wording, the resultant high page rank and increased traffic, it puts more emphasis on customer-centric language. With SEO copywriting, the website will still rank high but also will have a captivating style and language to its visitors.
SEO Copywriting provides the website visitor the product description they so much need without compromising the keyword density that Google and the other internet search engines need to rank the website high. This technique strikes a professional balance between promotional material and the important keyword density. What lies at the back of good SEO copywriting is that the website should not have a huge number of visitors but who will click the back button within the first minute of visiting the website.
So SEO copywriting experts understand that the website owners are in a race. These experts will help them not only win the race, but also get the reward. They provide the visitors with good product description and add that promotional tone to the website content aimed at turning the visitors into customers.
Finish In First Place with Search Engine Optimization
Posted by Garry in Uncategorized on December 21st, 2010
A Race to the Finish Line…
I’ve done a lot of racing recently and one of the things I’ve realized is that business is a lot like it. When I think of the business world today, what comes into my mind is tough competition, say something like an event where a one second delay may cost you the gold medal. Every serious competitor in a race knows the importance of having the right gear for the event. Every serious business person today, on the other hand, acknowledges that business is a tough race in which the competitors have to adequately equip themselves.
Such business people invest in the right gear in the name of good customer relations, quality service production tools and such. One part of that gear that everyone will attest to is a business website. Every company today that doesn’t want to risk being left behind has its website and this is where the race becomes tough.
With so many websites being created on a daily basis, companies now compete for the first pages in the search engine results. This is the only way to ensure that you win the attention of potential customers over your competitors. When you think of getting a high ranking for your business website, you will probably think about search engine optimization (SEO) as what you need to do. That is right but is it as simple as it may sound?
The truth is, SEO is becoming a more challenging race by the day. The racers are discovering new ways of practicing, improving their skills, employing new techniques and setting new records. This is the trend and every company needs to adopt it if they are to get to the top.
In the past, all you needed to do to get your website ranking highly on the search engine result pages was getting the right keywords and knowing how to use them correctly in your content. That is still a necessary thing to do but there are many other aspects that you need to take care off today so as to get the best results. The SEO race has new records and you need the latest tools and knowhow if you are to break the records.
The new techniques in the search engine optimization arena include SEO blogging, submitting articles to article directories, using RSS feeds, video submissions, setting up Google Places accounts and many more. However, the most powerful tool that experts are now using is social media marketing. This is a technique that enables you to tap the potential of having visitors from the more than five hundred million people who visit social websites daily. A SEO expert who is serious about getting the gold medal in this race will surely have to find a way of tapping into this enormous resource.
The Hudosn Hotel (Hell) in NYC – DONT STAY at this Hotel!
Posted by Garry in Uncategorized on July 14th, 2010
One of the worst experiences I have encountered. We had reservations 2 months in advance, yet it took over 2.5 hours to check in. They didn’t get us the correct room. After waiting for them to finally get us a room, we found that the phone didn’t work in the living room area. We also found that both TV sets were not working. I used the bedroom phone to call at least 5 times to the front desk for assistance before they answered on the 5th call. After finally getting through, nothing ever got fixed. Oh and if you want something to eat, their are only 3 things on the menu. So we ordered 2 hamburgers and a roasted chicken salad that came to $106.00. I was worth about $10.00 at the most. They couldn’t even get the burgers correct. Salad greens were old and the sprouts for the burger were old, soggy and brown. Keep clear of staying here, never again!
A Nice shot of the outside terrace
Garry Grant CEO Search Engine Optimization
Posted by Garry in Uncategorized on June 10th, 2010
Garry Grant CEO Search Engine Optimization blog. My blog is about my passions, search engine optimization and Racing Cars.